When you started your business you probably thought that it was going to be all about your product or service that you just love and want to be surrounded by all the time. Then you found out that owning a business is consumed with running the business. Ah, the realities of small business ownership.
Yes, there are some basic areas of running a business that just have to be dealt with. Hopefully you started out with a plan, and now you see that you need to constantly revisit that plan and update it to move forward. The bookkeeping! Money comes in, money goes out and someone has to keep track of it. Employees! As soon as you hire your first employee you are now the HR department, as well as manager. Taxes and legal issues! Don’t forget the marketing! Marketing is an ongoing effort. You are always looking at what your customers are wanting, what their needs are, and how you fulfill that need.
Many a small business owner becomes discouraged as they get bogged down in the running of the business. They sit back and wonder what happened to that spark of excitement that they had when first considering the business idea. Although the wheels of the business need greasing, remember that you do not have to do it all yourself. Unless you enjoy the bookkeeping, you can hire it out. Taxes – I know you have an accountant. HR (Human Resources) – luckily in the age of the internet there are companies out there that can give you all you need to make this job easier. Effortless HR is one that I love and endorse.
And of course, your marketing effort. There is plenty of support out there for that too. Yup, that is what I do. Unless you have studied marketing or taken the time to really learn the ins and outs, marketing can be confusing and overwhelming. Hiring help can ease the struggle so that you can get back to the part of the business that you love and enjoy sharing with others.